This is one in our family of "True" colors. The "True" micas are all bright, low-sheen micas which have been so made by the blending of FD&C dyes with a mica substrate. Generally, the "True" colors are not approved for use in eye products because they contain these dyes.
True Red/Orange is red in appearance unless it is put into a high pH environment such as soap, when it turns orange.
The colors have been specially manufactured to be "hydrophobic", which means that they resist water.
The following reviews are from our old website, and predate 2015. Items were ranked from 1 - 5.
I just received it today but I plan on using it as a lip color!
It is so unfortunate that this is not approved for use around the eyes. This color is a perfect hot pink. Add a tiny bit to a blush base for a Barbie-pink blush. Just be careful, this stuff is strong and only a small amount is needed!
I didn't realize until after that this color if not approved around eyes. That was the reason I purchased it. TKB can you please try to match this color for use on the eyes? The color is beautiful though minus one star beacuse can't use on eyes.
I bought 1 ounce and I just realized it was not eye safe... after using it about 3 times. But its a GORGEOUS hot pinky color. Will def use in some lipsticks!
Another disappointment didn't realize until after purchasing not eye safe :(